Cookie Policy

This Cookie Policy describes how Thenewconfident (“we,” “our,” or “us”) uses cookies and related tracking technologies on our website https://thenewconfident.com (the “Site”).

This policy is designed to comply with applicable regulations, including the Shopify Cookie Framework, GDPR (EU/EEA), UK GDPR, the ePrivacy Directive, and CCPA/CPRA.

This Cookie Policy should be reviewed together with our Privacy Policy. By continuing to access or use the Site, you agree to the use of cookies as outlined below, unless you choose to disable them using browser settings or available consent tools.

2. What Are Cookies

Cookies are small data files placed on your device when you visit a website. They help websites operate efficiently and improve user experience by enabling core functions such as remembering preferences, maintaining secure sessions, and analyzing site activity.

Cookies do not store sensitive information such as passwords or full payment details.

3. How We Use Cookies

Cookies are used on our Site to support essential store operations and enhance performance. These purposes include enabling Shopify functionality, maintaining secure login sessions, supporting checkout and cart features, analyzing site usage, improving marketing effectiveness, and integrating third-party services such as Meta Pixel, Google Analytics 4, and Klaviyo.

Certain cookies are essential for the Site to function properly and cannot be disabled.

4. Categories of Cookies We Use

Essential and Functional Cookies
These cookies are required for the Site to operate correctly. They support analytics, session management, shopping cart functionality, secure customer login, and payment redirection services such as Shop Pay.

Analytics and Performance Cookies
These cookies help us understand how visitors interact with the Site so we can improve performance and usability. Analytics tools may include Shopify Analytics, Google Analytics 4, and Klaviyo. Visitors in the EU and UK may be asked to provide consent before these cookies are activated.

Advertising and Retargeting Cookies
Advertising cookies are used to measure campaign performance and deliver relevant ads. These may include tools such as Meta Pixel and Google Ads, where enabled. Explicit consent may be required under GDPR and UK GDPR regulations.

Preference Cookies
These cookies store user-selected settings such as language, currency, or display preferences. They are optional and designed to improve convenience.

5. Third-Party Cookies

Some cookies are placed by third-party service providers that support our operations. These may include Shopify, analytics platforms, advertising networks, marketing tools, and payment processors such as PayPal. We do not control how third-party cookies are managed and encourage users to review the policies of those providers.

6. Shopify-Related Cookies

Because Thenewconfident operates on the Shopify platform, Shopify automatically uses cookies to support checkout functionality, fraud prevention, session security, and analytics. Data associated with these cookies may be processed or stored on servers located in the United States or Canada.

7. Managing Cookie Preferences

You can manage cookie settings through your browser by blocking cookies, limiting third-party cookies, deleting stored cookies, or receiving alerts before cookies are saved.

Please note that disabling cookies may impact certain features, including checkout, cart functionality, and overall site performance. Essential cookies required for basic operation cannot be disabled.

8. GDPR and UK GDPR Rights

Visitors located in the EU/EEA and the United Kingdom have the right to accept or reject non-essential cookies, modify preferences at any time, and withdraw consent when applicable. Consent must be freely given and clearly expressed.

9. CCPA and CPRA Rights for California Residents

California residents have the right to request access to personal information, request deletion, understand how data is collected and shared, and opt out of certain data sharing activities. Some advertising cookies may be considered “sharing” under CPRA regulations.

Requests can be submitted by emailing support@thenewconfident.com.

10. Do Not Track Signals

Our Site does not currently respond to Do Not Track (DNT) browser signals due to the absence of a consistent industry standard.

11. Updates to This Cookie Policy

This Cookie Policy may be updated periodically to reflect changes in legal requirements, Shopify platform updates, new integrations, or internal improvements. Any updates take effect immediately upon publication.